The ABC of Sales

2 Series · 1 Community · Authentic · Business · Connection

AE Account Executive Series

The ABC of Sales

For mid-life professionals transitioning into a Sales Account Executive role for the first time.

Letters.
26 real sales lessons.

Built For You If

You are a professional in your 40s making a deliberate move into sales — bringing decades of experience from Healthcare, Fintech, Renewable Energy, or Professional Services and learning to apply it in an Account Executive role.

New to Sales40+ Career ChangerAE RoleB2B Sales

Start the AE Series — A to Z →

MGR Sales Management Series

The ABC of Sales Management

From Top Performer to Team Leader — for the newly promoted sales manager in their first leadership role.

Letters.
26 leadership landmines.

Built For You If

You were promoted because you were brilliant at selling — and have quickly discovered that delivering results through other people is an entirely different skill from delivering them yourself.

New ManagerFirst-Time LeaderTeam ManagementSales Leadership

Start the Management Series — A to Z →