2 Series · 1 Community · Authentic · Business · Connection

AE Account Executive Series

The ABC of Sales

For mid-life professionals transitioning into a Sales Account Executive role for the first time.

26
Letters.
26 real sales lessons.

Built For You If

You are a professional in your 40s making a deliberate move into sales — bringing decades of experience from Healthcare, Fintech, Renewable Energy, or Professional Services and learning to apply it in an Account Executive role.

New to Sales40+ Career ChangerAE RoleB2B Sales
Start the AE Series — A to Z →
MGR Sales Management Series

The ABC of Sales Management

From Top Performer to Team Leader — for the newly promoted sales manager in their first leadership role.

26
Letters.
26 leadership landmines.

Built For You If

You were promoted because you were brilliant at selling — and have quickly discovered that delivering results through other people is an entirely different skill from delivering them yourself.

New ManagerFirst-Time LeaderTeam ManagementSales Leadership
Start the Management Series — A to Z →

Work smarter with the Growth Room

Hand-picked AI tools and efficiency playbooks, matched to the exact sales challenge each letter tackles.

Explore the toolkit →

Growth Room

🌱 🌱 Growth Room

Work Smarter. Close More.

Practical AI tools, efficiency skills, and insider playbooks — free, self-paced training for every stage of your sales journey.

Free Mini-Courses

Learn the ropes, one quarter at a time

Two free, self-paced courses built for your first 90 days — whether you’re stepping into your first sales role or your first leadership role. Interactive lessons, quizzes and match games, no sign-up wall.

AE Account Executives

The First 90 Days

An Account Executive’s Fast-Start Course

From career-changer to closing your first deals. The practical arc of your first quarter in a B2B sales role.

  • Know Your Battlefield
  • Fill Your Pipeline
  • The Conversation That Closes
  • Run Yourself Like a Business

4 modules · ~14 lessons · free

Start the AE course →
MGR New Managers

From Top Performer to Team Leader

A New Manager’s First 90 Days

You were brilliant at selling. Now learn to be brilliant at leading — an entirely different skill.

  • The Identity Shift
  • Coach, Don’t Police
  • Protect & Motivate
  • Performance Without Fear

4 modules · ~13 lessons · free

Start the Manager course →

More coming to the Growth Room

New AI tools, efficiency playbooks and story-driven guides are on the way. Follow along on the blog and social channels so you don’t miss them.

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A growing community of sales professionals and sales leaders sharing real experiences, honest lessons, and practical strategies.